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Short Learning Programme / Business Writing and Communication
Short Learning Programme

Business Writing and Communication

Instructor
Teacher

Prof Nicole Cunningham

Last updated

21 May, 2026

About Course

Description:

The purpose of this module is how one communicates effectively in an organization. Managing an organization’s corporate identity and image is a good way of communicating both internally and externally, however, there are different factors influencing both concepts. It is important to keep in mind that an organization does not only communicates with its employees, but it also communicates externally with its customers and target audience. This entails a good understanding of customer relations, telephone etiquette as well as mass communication. If an employee does not communicate with the customer in the correct manner, the organization runs the risk of losing that customer.

Admission Requirements:

A National Senior Certificate (NSC) with certificate endorsement is required for admission.

Course Curriculum

  1. Explain the importance of effective communication within organisations.
  2. Demonstrate understanding of internal and external communication processes.
  3. Analyse corporate identity and corporate image in organisational communication.
  4. Apply professional communication skills in workplace environments.
  5. Demonstrate effective customer relations and telephone etiquette skills.
  6. Explain the role of mass communication in organisations.
  7. Apply communication strategies to improve customer satisfaction.
  8. Explain the impact of AI and 4IR technologies on communication practices.

Your Instructors

Prof Nicole Cunningham

Prof Nicole Cunningham

Instructor

Course Dates

  • Enrollment Opens: Wednesday, 20 May 2026
  • Enrollment Closes: Friday, 31 Jul 2026
  • Course Starts: Monday, 10 Aug 2026
  • Course Ends: Friday, 20 Nov 2026
Business Writing and Communication - Default Course Cover
R 5240.00*

*2026 pricing.

Application Token
BMGDIGI
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This course includes:
Duration 6 months
Focus Area Sustainable and just economies
Accredited Yes
NQF Level 5
Mode of Delivery Scheduled delivery — asynchronous & synchronous
Skill Level Intermediate
Start Date 8/10/2026